PROJECT DETAILS: Uncle Mike's Oysters is a re-brand of a growing oyster farm business. Oyster farming is a centuries-old practice involving plenty of hard work, but one that can yield great reward.
When developing the logo and identity, we focused on a vintage modern seaside style. To create this look in the logo, we used a traditional oyster skipjack as the focal point and supported it with modern, classic type inspired by vintage signs. Nautical accents were included to further enhance the seaside style.